Martin Katz, Maria Tash and The Last Line open new stores – The Hollywood Reporter
After more than 20 years of housing his top business on Brighton Way, Beverly Hills fine jewelry designer Martin Katz will move in September to a 1,500-square-foot dating-only penthouse suite and terrace in the iconic Fred Hayman Building at 190 N. Canon Drive. “When I first opened my store, Fred was one of my first customers; he bought a few Microband rings for his wife to wish me luck,” Katz says. Next, Sharon Stone wore a Katz choker and earrings at the Primary instinct premiered in 1992 and business went gangbusters. Nicole Kidman, Zöe Kravitz, Salma Hayek, Angelina Jolie, Mindy Kaling, Leonardo DiCaprio, Mark Wahlberg and Sterling K. Brown have all dazzled on the red carpet in Katz’s exquisite one-of-a-kind and limited-edition designs or rare vintage pieces that ‘he finds. The understated decor (think lacquered sycamore and granite) in Katz’s new Salon Privé will reflect the designer’s signature art deco influences. “The new studio is inspired by the Golden Age of Beverly Hills and the once-loved luxury salon lifestyle experience,” he says. Baubles range from $2,800 to $2 million. Bella Mia white and pink diamond earrings are exclusive to the atelier, as is a new collection of Portofino rings. Katz also launches luxury lifestyle products (candles, eyewear and home accessories), made in development with global agency Prominent Brand + Talent; the first is a signature fragrance. martinkatz.com, virtual or in-person service available
THE LAST LINE
Colorful and whimsical LA-based high jewelry brand The Last Line softly opened its Beverly Hills flagship store and piercing salon at 344 N. Beverly Drive on July 14. Brie Larson, Hailey Bieber, Sophia Bush, Busy Philipps, fashion designer Dani Michelle and Nicole Richie are aficionados. Creative director and native Angeleno Shelley Sanders co-founded the direct-to-consumer company with her husband, Teddy, in 2017; in 2021, they launched a party-ready tabletop collection. The space is decorated with neon signs, kitschy cross-stitch cushions, and vintage rainbow sconces inspired by the brand’s tennis bracelet. A new limited-edition jewelry collection features hand-cut stones in the shape of fruits and vegetables. All materials are from sustainable sources. “The store mixes craftsmanship with fun and, of course, irreverence that allows us to shake up Beverly Hills just enough,” says Sanders. Jewelry ranges from $95 to $16,895, while piercing earrings start at $165 and housewares between $155 and $750; thisisthelast.com, open Wednesday to Sunday
Edgy New York fine jewelry designer and body driller Maria Tash, who draws inspiration from the punk-goth scene, unveils her first West Coast flagship at 8441 Melrose Place on August 12. Tash’s business took off in 1993 and now counts Blake Lively, Rihanna, Florence Pugh, Keke Palmer, Tessa Thompson, Dua Lipa, Sarah Paulson, Maluma and Bad Bunny as clients. The spacious 6,000 square foot two-story Los Angeles boutique and terrace (with six piercing rooms and a private-access VIP suite on the second floor) will offer an exclusive selection of aqua blue diamond designs set in white gold , an ode to the Golden State. “These are natural diamonds that sparkle like white diamonds but have the color of the sky and the ocean on a cloudless day in California,” Tash says. THR. For the Los Angeles store, Tash says she’s “gravitated toward big diamonds and statement pieces for customers attending awards shows and events, where a spectacular entrance is important.” Jewelry ranges from $150 to $20,000 (piercings $20 to $75, by appointment). mariatash.com, open daily
This story first appeared in the August 3 issue of The Hollywood Reporter magazine. Click here to subscribe.